Privacy Policy

Last updated: 22 October 2026

1. Introduction

This Privacy Policy explains how Robustrack Ltd collects and uses Personal Data when operating our website and conducting business activities. It covers everyone who visits our website, contacts us, asks for a quotation, orders or hires from us, or signs up to our newsletter. It describes your data protection rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By using our website or providing Personal Data to us in the course of business, you confirm that you have read and understood this Privacy Policy.

2. Who We Are

Robustrack Ltd is the Data Controller for the Personal Data processed under this Privacy Policy.

Company Name: Robustrack Ltd
Registered Address: Unit 9, Ingleton Industrial Estate, Ingleton, LA6 3NU, United Kingdom
Company Number: 07782570
Contact Email: info@robustrack.co.uk
Telephone: 01524 242414

3. What Personal Data We Collect

Robustrack Ltd operates in a business-to-business (B2B) environment. The Personal Data we collect relates only to business contacts and individuals communicating with us. This may include:

Name, Job Title and Company
Business Email Address
Business Telephone and Mobile Numbers
Business Postal Address
Details of your enquiry, quotation or order, such as the products you are interested in and your messages
Communication preferences, including whether you have signed up to our newsletter
Technical information our website receives when you use it, such as your IP address and the type of browser and device you use. Our website also records these with each form you send us.
Website usage and cookie data, only if you agree to it (see Section 7)

We do not collect special category data (e.g. health, ethnicity) or data about children.

4. How We Collect Personal Data

We collect data in the following ways:

When you contact us through our website, email, phone, WhatsApp or social media
When you fill in a form on our website: the contact form, the quotation form, the “Enquire Now” form on our product pages, or the newsletter sign-up form
When you request a quotation or place an order, including through our online shop
When you subscribe to our newsletter
Through website statistics and advertising cookies, only if you accept them (see Section 7)
From publicly available business sources such as LinkedIn or company websites

You do not have to give us your details, but we need the ones marked as required on our forms to answer your enquiry, give you a quotation or supply your order.

5. Legal Bases for Processing

We process Personal Data only where permitted under UK GDPR:

Purpose	Lawful Basis
Answering enquiries and providing quotations	Performance of a Contract (steps you ask us to take before entering into one)
Order fulfilment, hire, delivery and customer service	Performance of a Contract
Maintaining customer records, invoicing, tax compliance	Legal Obligation
Sending our newsletter when you sign up for it	Consent
Direct marketing to business contacts regarding related goods	Legitimate Interests (PECR-compliant B2B outreach)
Keeping our website working and secure, including checking forms for spam	Legitimate Interests
Statistics cookies (Microsoft Clarity)	Consent
Advertising cookies (Google Ads, Meta) and YouTube videos	Consent

Where we rely on Legitimate Interests, our interest is in running, protecting and promoting our business, and we only do so where it does not override your rights. You can object to this at any time (see Section 11). Where we rely on Consent, you can withdraw it at any time.

You may opt out of marketing communications at any time by using unsubscribe links or contacting us directly.

6. How We Use Personal Data

We use Personal Data for the following purposes:

Managing customer accounts and business relationships
Supplying, hiring and delivering products and services
Handling enquiries and providing quotations
Business administration, invoicing, and accounting
Sending business marketing communications relevant to our products, including our newsletter
Keeping our website secure and our forms free of spam
Improving our website and measuring our advertising, only if you accept the cookies for it

We do not sell or rent Personal Data, and we do not make decisions about you by automated means alone.

7. Cookies and Website Tracking

We use three types of cookies and similar technologies on our website:

Essential cookies required for website functionality, for example to remember your cookie choices and the contents of your basket
Statistics cookies, used only with your consent: Microsoft Clarity shows us how visitors use our pages, such as what they click and how far they scroll, including recordings of visits, so that we can improve the website
Advertising and marketing cookies, used only with your consent: Google Ads and the Meta Pixel (Facebook and Instagram) measure how well our adverts work and may be used to show our adverts to people who have visited our website; YouTube plays the videos on our product pages and sets its own cookies when a video loads

When you first visit our website, a cookie banner asks for your choice, and no statistics or advertising cookies are set until you accept them. You can change your choice at any time with the “Manage consent” tab at the bottom of every page. You can also adjust browser settings to refuse or delete cookies.

Some services our pages use receive your IP address and browser details without setting cookies: our fonts load from Google Fonts, our forms are checked for spam by Cloudflare Turnstile, and pictures next to a few older blog comments load from Gravatar.

Every cookie we use, what it does and how long it lasts is listed in our Cookie Policy.

We share Personal Data only where necessary for the purposes listed in Section 6. Categories of recipients include:

IT and hosting service providers
CRM and marketing platforms (e.g. Zoho One)
Accountancy and financial service providers
Delivery and logistics partners

All service providers operate under contractual obligations that require protection of Personal Data.

We do not transfer Personal Data outside the UK unless adequate safeguards are in place.

9. Retention of Personal Data

We retain Personal Data only as long as necessary for legal, regulatory, and business purposes.

Data Type	Typical Retention Period
Contact and business account records	6 years after last transaction (accounting rules)
Marketing subscription data	Until unsubscribe or 24 months of inactivity
Website analytics	12 months

Data will be securely deleted or anonymised after the retention period.

10. Security

We implement appropriate technical and organisational measures to protect Personal Data. Examples include role-based access controls, secure systems, password protection, and staff awareness of data protection responsibilities.

11. Your Data Protection Rights

Under UK GDPR you have the following rights:

Access to your Personal Data
Correction of inaccurate data
Deletion of your Personal Data where no longer required
Restriction of processing in certain circumstances
Objection to processing based on legitimate interests, and to direct marketing at any time
Receiving the data you gave us in a common format, or having it sent to another organisation (data portability)
Withdrawal of consent: for statistics or advertising cookies with the “Manage consent” tab, and for our newsletter with the unsubscribe link in every email

You can exercise these rights by contacting us at info@robustrack.co.uk. We will respond within one month.

12. Direct Marketing

B2B email marketing is conducted in compliance with PECR. Every newsletter email has an unsubscribe link. You may request to stop receiving marketing at any time. Service-related communications will continue where required to fulfil a contract.

13. Third-Party Links

Our website may link to external sites. We are not responsible for the privacy practices of third-party websites. We advise reviewing each third-party Privacy Policy before providing Data.